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The 1966 TV series transformed the popularity and reach of the character, increasing comic book sales generally and lifting Batman comic sales to nearly 900,000 copies. It starred Adam West as Batman and Burt Ward as Robin, reinstated Alfred and added Batgirl. Though successful, many soon became tired of the camp style, upbeat theme music and simplistic moral lessons (for younger viewers) and it was cancelled after three seasons and 120 episodes in March 1968.

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